Mom's Best Cereals?

A little bird tipped us off to a little-known bit of the Northfield business world: Mom's Best Naturals - "Our company has been family owned and operated for four generations."

They even have a dynamic "Mom Duo", the Meal Makeover Moms, complete with blog and touring reports.

"Mom's Best" goes out of it's way to avoid saying "Malt-O-Meal" however, and they don't sell locally, which is a bit odd. Their contact information goes a step further to blur the line between Malt-O-Meal and "Mom's Best", giving a contact address of "MOMCO" and a PO Box in town.

On the other hand, if "Mom's Best" seems to have spurred good changes at the plant:

Since 1996, we have reduced the water used to make cereal by 41% and we’ve reduced our energy use by 10%. That adds up to millions of gallons of water and KWh of energy saved through creative conservation.

So whaddya know? A mystery cereal brand coming out of our town.


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Not sold locally?

I'm pretty sure I've seen these cereals at the Northfield Target.

Selling locally enough for me...

Econofoods and Just Food both carry them; I've been buying them for at least two months. At Econofoods, they've actually been cheaper then the regular bagged cereals. We're fans!

Same Diff

For the sake of the non disclosure agreement I signed I can only say this, Mom's Best is it's own company which contracts out to Malt O'Meal to make their products. I learned this about a year ago. Actually on your average day there is no difference between some of their cereals of similar names. All of our cereal products are made as environmentally friendly as advertised on the website though