Brand Yourself Consulting - Tami Enfield

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Updated: 59 min 28 sec ago

Welcome, Lindy Wifler to the Brand Yourself team!

Wed, 01/10/2018 - 3:52pm

As our client’s businesses expand and grow – so does the Brand Yourself team! We are excited to share that we are bringing Lindy Wifler on as our much needed, Digital Wrangler (a.k.a. – Project Manager). This is a great addition to the team for us as Lindy will help manage details and timing for our client’s marketing campaigns as well as keep the team accountable to their ever expanding to-do lists.

Lindy’s last position before coming to Brand Yourself was a full-time mommy role, her daughter is 3 years old now and she’s excited about getting back into the creative/marketing world. She brings experience in advertising and marketing to the table, along with a heart for details, timelines, strategic thinking & creative brainstorming.

Lindy says, “I love taking on new creative challenges, not only does it allow me to use my design side but I also enjoy problem solving and determining the most efficient, cost effective way to complete them.”

Lindy lives in Farmington, MN with her husband and their adorable little girl.  She has a passion for photography and enjoys taking photos of family and friends when she can. Lindy also loves DIY projects and digging through Pinterest for her next conquest! Past projects have included painting her kitchen cabinets, making decor shelves with a matching frame for the mirror and sewing a pink flamingo costume this Halloween for her daughter (you’ll have to follow her on Facebook for a picture!).

Lindy is a leader of a children’s classroom at her local Bible Study Fellowship class (BSF) and LOVES the opportunity to pour into two year old little boys and girls. She gets a lot of the catchy jingles stuck in her head as she continues her day. So if you ever catch her at Hyvee in Lakeville (her favorite spot!) don’t be surprised if she’s jamming out to a little “B.I.B.L.E.” or “Wheels on the Bus”.

Lindy and her family love to go for walks, watch movies and discover the next best place for pepperoni pizza. Lindy love-love-loves coffee, fall weather and cozying up on the couch with one of the many throw blankets she has an addiction to buying.

Lindy is excited to be a part of the Brand Yourself team and use her eye for detail to support the team,  and add value to every project she touches.

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Categories: Businesses

The Gift of Story

Wed, 01/03/2018 - 2:09pm

Every year over the holidays I like to make an appearance at the offices of our clients with a treat of some sort. In the past, it has been beer from one of the breweries we work with or a retail product from one client to gift to others. This year, while trying to get into the spirit of the season, realizing that nobody really NEEDS a damn thing and stressing about how I can tie in what I do at Brand Yourself with a gift that would relate to everyone — I came to the conclusion that if I really looked at what was most important about what I do for my clients and tried to encompass that into a gift, I would be gifting STORY.

Story is what I am lucky enough to tell for each and every one of my clients. I tell stories in lots of ways. Visually, using (new) logos, photos, and videos. Through written word, with website copy and blog posts. I share lots of stories on social media. Behind the scenes stuff has been pretty popular (take a peek at our award-winning campaign for CCB). Story is what I do.

I am also realizing through the process of telling everyone else’s story that I lack the consistency and confidence to share my own. This year, I’m committing to reclaiming MY story. I am excited to continue to inspire you on how you all can share your stories on social media and through other digital methods while working to let everyone in on my own. As many people have said to me — 2018 is going to be my year.

Anyhoo — back to my holiday gifts. This year, I partnered with Content Bookstore, to donate stories to children in the Northfield area through the Northfield Promise Community Book Drive. I hustled myself over to Bridgewater Elementary School to drop off a few loads of new books just in time for the winter break deadline. I’m looking forward to seeing the final numbers — I hear it is over 3,000 books collected this year!

I’m sure all of my generous clients who didn’t receive a crowler this year will forgive me and be grateful for the donation in their names. I’m sure all of the kiddos who get to read “Falling Up” at the doctor’s office will be delighted at some new stories to share when they aren’t feeling so hot. And I sure am grateful for the stories I get to tell and those that I haven’t learned about yet. Thank you everyone, and Happy New Year!

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Categories: Businesses